Blog #5: Swatchey Schemey


    For my brochure project, I decided to base my swatches and tints off of a photo of a showroom I took at High Point Furniture Market, where I interned this past fall. I chose this picture because there are three main colors that really speak out to me in this photo: cream, brown, and green. I thought that these colors looked really nice placed together, and that they would also create really nice tints that I could use for my final brochure project as well. 

    When starting to create my 9-color swatch on Indesign, it proved to be much easier than I thought. When I used the eye dropper tool over my original inspiration photo, the eye dropper tool picked the exact color to swatch that I was hovering over! I first learned how to do this in class, but when I sat down to do the color swatch on my own, I struggled to remember some of the steps to take in order to correctly create my color swatch. Luckily, the videos for Week 11, titled "Editing Content", reminded me of all the steps I needed to take in order to effectively complete this first part of the assignment.

    For the last part of the assignment, making my nameplates, I thought it was a really cool way to show how you can make professional looking name tags right on InDesign in a few easy steps. On my nameplate, I decided to write my full name, followed by my major and minor. I did this because this is currently what I have listed on my LinkedIn profile, so I thought I would continue with that theme in mind, to let employers know exactly what area of communications I am interested in. I used the tints from my color swatch, and I really liked how well the colors complimented each other. I like the simplicity that the font of my nameplates show, because I don't want to overwhelm any future employers with crazy looking fonts. I would have to say that my favorite nameplate would be my brown one, because I like the way the tints I made look together the best.

    By completing this blog post, I now feel a lot more confident in my ability to create swatches, and then nameplates using those swatches as a result. The readings paired with the practice that we did in class made me understand a lot more about the uses of the eye dropper tool than I did before this assignment, so I am glad that I now have experience in this area. 









 

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